The Fort Strength Training Wearable Tracks Your Sets
Fort is the first hands-free weight-lifting tracker wearable, priced at 289 $ + 80 $/yr subscription
Founded by ex-Tesla engineers Miranda Nover, Zac Valles, and Paul Schneider
Uses IMU sensors on the wrist as a proxy for bar velocity
Features include auto-tracking reps and exercises, velocity-based training metrics, per-volume muscle breakdowns, proximity to failure, time under tension, HR zones, VO2 max, sleep stages, recovery, HRV, and stress monitoring
Also detachable for direct bar attachment
Ships with roughly 50 exercises auto-recognised
Under 30 g, waterproof, week-long battery life
Context: strength training participation is up 20%+ for the 4th consecutive year per Garmin data
Current fitness trackers remain fiddly for strength training, making a dedicated device a meaningful gap in the market